KISS Training – Keeping IT Simple
Posts tagged Facebook
5 Reasons Why Social Media Works
Jul 16th
Social media is a major force in the online advertising space. The reason it is so powerful is simple; that’s where the people are. In the last two years droves of online users have adopted social networking sites like Facebook and Twitter making them major pieces of real-estate for advertising. Here are five reasons why social media works:
- People are Social by Nature – We are social beings and we enjoy the company of others when we don’t feel intimidated or judged. Social network removes the visual queues that we typically rely on to establish whether or not we want to engage in a conversation with someone. This allows people connect to more people then they normally would, creating a bigger community.
Advantages of Using Social Media Optimization For Online Business
Jun 18th
Social Media Optimization is a mean of success for every business professionals as it provides a lot of advantages for online business. Popularity of SMO has increased over the last few years. In simple words, you can say that there is not any single business or company over the Internet who does not want to use this medium for better promotion of their website or products.
It is the authenticated medium for low cost advertisement, where you can promote each and every thing online and boost your client-base. With the help of social marketing, you can increase your web traffic as it provides the communication platform for your users. It also helps to gain attention from users more quickly as compared to other media. As far as it affordability is concern, it is very affordable even for small businesses because you do not need high cost for the advertisement of your product. You only need to sign up in social networking sites like Facebook and then with the help of proper social media strategies you can achieve you targets and goals.
Do I Have to Be on Twitter?
Jun 17th
If you want to build your personal brand, establish an online presence, and be in the right place at the right time for your job search, then you have to utilize social media. The big 3 social media sites are LinkedIn, Twitter, and Facebook. While LinkedIn is focused more fully on business, and Facebook leans toward the social, Twitter lands somewhere in the middle. Nearly 75 million people visited Twitter in January 2010.
Twitter relies on “tweets,” which are posts of 140 characters or less. They’re short, but frequent. Life moves fast on Twitter. But then, the world moves fast and this is a way to keep up. And yes, while some tweets are huge time-wasters (some of us don’t want to know what someone else had for breakfast), there’s quite a bit of useful information you can gain from following the right people. It’s both a way to research and a way to network. You can follow companies, customers, suppliers, vendors, industry experts, and recruiters who post jobs-anyone who’s going to be useful for you. You’ll be able to keep up-to-the minute current. And then you can be useful yourself-pass along job leads, industry info, or the great book you just read. Any help or advice you can provide your contacts is a nice way to contribute.
Are You Using Social Media the Right Way?
Jun 11th
Facebook is the largest social media site in the world today with about 400 million users. What made it become so successful was when it reformatted its page, made it easier to do searches and then begun its instant messaging system. The searching features allows you to easily locate people that you want to link with your target market in mind.
By combining their search facilities and the instant messaging you have unlimited access to millions of people all over the world. So if you put Facebook and MySpace together, you have the means of connecting to over six hundred million people the world over.
I Have a Fan Page, What is the First Step Do Doing More Business?
May 18th
When you got your first business cards what did you do? Did you rush all over town and start handing them to anyone? No one was spared from your excitement as you shared your new business card with friends, family members, and people you ran into at the grocery store. Since you ordered the box of 500 you should just keep throwing them around, right?
How much business would you generate by just handing out your business cards? The stranger that you ran into at the grocery store and handed them your new shiny card, are they really going to call you? Probably not. They simply took it to be polite.
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4 Ways to Socialize Your Website
Apr 26th
Unless you have been living under a rock, you will undoubtedly know that social marketing is an important aspect of your online marketing strategy. It is important that you connect with your customers where they live. Meaning, social sites.
Unless your business is geared to seniors, chances are they will look for you in other places besides the search engines. While it is important to be found in the search engines, referral traffic is quickly gaining ground for driving traffic to your site.
Social Media for Your Blog
Apr 21st
I was a little surprised recently to find a lot of bloggers do not utilize Social Media for their blogs. As a blogger, Internet Marketer and a Virtual Assistant, I tend to forget that not everyone is using all the online marketing tools I use on a daily basis. In order to monetize your blog on a consistent basis, it’s imperative that you build a following. A lot of bloggers are under the impression that because there is an RSS feed button available on their blog, those who want to follow will click it. From the reader standpoint it can be confusing. They may not be familiar with the different methods they can receive your blog feed, so they don’t proceed any further. They may or may not be back to your blog because of this.
Social Media – A Means of Collecting Valuable Information
Apr 16th
Of course, everyone knows that social media has turned to be a very vital public relations and promotional tool. One of the best benefits of using social media is that it offers you to monitor your brand. To discover the frequency of mentioning your company, the search engines in Twitter or Facebook will be quite helpful. Applications that are capable of delivering the information in real-time to your desktop have been developed.
On the other hand, this form of information actually just tells you about the visibility of your brand but does not give any information about people’s perception of your brand. If you desire more exact feedback, there is the need for you to get proactive. You can use social media to pull together exact information concerning your business, new products as well as services from the potentially prospective clients. It is also a powerful tool for gathering precise information about the effectiveness of marketing campaigns and other issues.
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6 Tips to Syndicate Your Blog Content Via RSS Feed
Apr 2nd
If you have a blog, start syndicating your blog content via RSS feed (really simple syndication), for your loyal readers to subscribe to. It’s a powerful way as a blog owner to promote your blog’s RSS feed and for your readers to get updated news quickly. Let’s say you’re in direct sales or in a business that offers new products or special discounts only available to your blog subscribers, your blog content will be delivered faster via RSS feed. More people are getting their news via RSS because it’s convenient and a time saver to get all their important news in one place.
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Customer Care Through Social Media
Apr 1st
We explore how you can harness social media to enhance customer experience
In 2005 when Jeff Jarvis wrote of the ‘Dell Hell’ in his blog, the company retaliated with ‘We do not respond to customer complaints through blogs’. Dell was criticized for their ‘look don’t touch’ policy when it came to blogs. Today, Dell has a Direct to Dell community which features blogs by its officers, forums and even customer support. Dell’s also on Twitter and Facebook, out to solve client issues. Many big brands including Starbucks, HP, Comcast, Ford are using social media for customer service. It’s safe to say that the customer service canvass has been repainted thanks to the social media. Presenting a few tips that will help you jump the bandwagon of social media customer service-
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