The following list includes factors that make for good podcasting – and particularly those first few podcasts:
1. Keep it short. I suggest you start by creating a 5 minute podcast. A shorter podcast may encourage people to give it a try. If they have to listen to 30 minutes, they might not be so keen to invest the time. You can always increase the length of the podcast as your audience grows.
2. Focus on a particular area of interest and talk in depth on that subject area.
3. Project your personality through the podcast. People will listen to a podcast not just for the information that is included in it, but also because of your style of presentation and your personality.
4. Include anecdotes. Just like in public speaking, from Jesus’ time to the present day, storytelling really livens up any presentation and captures the listener’s attention.
5. Don’t read from a script. Unless you have a gift for enlivening things written down in a script, it is far better to create a framework and speak from the framework using your own words. I would prefer to hear a few ‘umms,’ ‘likes’ and ‘arghs’ and have a presentation made spontaneously than a perfectly read but stultifying presentation made from a script.
